Publications | The Perryman Group
How do holiday retail sales look?
Radio Spot Broadcast via Texas State Networks on December 01, 2025

Dr. Perryman discusses the outlook for holiday retail sales.

What did the May retail sales numbers show?
Radio Spot Broadcast via Texas State Networks on June 23, 2025

Dr. Perryman discusses the May retail sales numbers.

What did the December retail sales numbers look like?
Radio Spot Broadcast via Texas State Networks on January 20, 2025

Dr. Perryman discusses the December retail sales numbers.

Trillion Dollar Holiday
Column Published in syndication November 26, 2025

The National Retail Federation (NRF) is projecting that holiday retail sales will top $1 trillion this year for the first time. Sales are forecast to be 3.7-4.2% higher than last year, which is comparable to 2024's gain of 4.3%. Other projections also call for significantly higher sales totals, though somewhat lower than the pace of increases that were typical prior to the pandemic.