Trillion Dollar Holiday
Column Published in syndication November 26, 2025The National Retail Federation (NRF) is projecting that holiday retail sales will top $1 trillion this year for the first time. Sales are forecast to be 3.7-4.2% higher than last year, which is comparable to 2024's gain of 4.3%. Other projections also call for significantly higher sales totals, though somewhat lower than the pace of increases that were typical prior to the pandemic.
- Tags:
- retail sales,
- holidays